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Monthly archive December, 2012

Lego Space Sets? You can make it happen!

Hi all! I’m John and for most SpaceTweeps that know me I can be summed up in about two words: Lego and Space!
I’m here to let you know that if you (or someone in your SpaceTweep family) loves Lego bricks AND Space then you can help make more Lego Space sets a reality? Want to see a Mars Rover set? What about a model of your favorite shuttle!? Want to build a model of SpaceX’s Dragon spacecraft? Well thanks to the fine folks over at the Lego Group, they’ve created a special site and process to let anyone submit designs for a new Lego Set! If the set gets 10,0000 votes, the Lego Group will consider it (based on several criteria). If it’s selected by them for production the person(s) who submitted it will get 1% royalties form the sale of the set. One of the sets selected and taken to production has been a space one, the HAYABUSA spacecraft (http://lego.cuusoo.com/ideas/view/439)! Also a Curiosity Rover is under consideration by the Lego Group right now (http://lego.cuusoo.com/ideas/view/3431). So, if you’ve been wanting to see more real space sets on the shelves, please go over to the Lego Cuusoo site, search and vote for the sets you’d like to see and buy! Or, even better, submit you own! 🙂
Browsing the site has been known to cause people a sudden desire to go and build with their Lego bricks! I’m not responsible if you decide to take over the living room and build for a few days!

 

P.S. You can check out my submitted designs here -> http://lego.cuusoo.com/profile/johnmknight#projects 🙂

Hey Space Tweeps! Please tag yourself in this Google-map by @reubenmetcalfe

Hey everyone – thought this would be a useful tool to help connect international Space-peeps on a local level:

Click here to view the map – feel free to tag where you live/work, and any other space-related organizations you think are important

Hope you’re all having an awesome day!

Reuben

View Space tweeps – Tag your location! in a larger map

NASA’s new Social Media Credentials tweetup model

Social media is one of the fastest evolving new media in society. Tools and methods seem to success each other at ever increasing rates, making it difficult to stay on top of the latest, even for the social media savvy readers of this blog. In the space community this evolution has largely been driven by NASA. After organizing the first space-related tweetup at JPL in January of 2009, NASA continued to embrace and include the social media community in its public outreach and communication strategy.

Just before the first tweetup in 2009 NASA became active on several social media platforms. It is by far the industry leading space organization on Twitter and Facebook and has set the standard on many other platforms as well. NASA TV is probably the best known online TV channel in the world.

Since the first experimental #NASATweetup events in 2009 the concept proved very successful for NASA. And despite some initial internal doubts it quickly evolved into a key new communication channel to the general public. Opening doors of facilities and events to its Twitter followers created an increasingly large worldwide community of NASA ambassadors. In April 2012 the audience was enlarged to include followers on other platforms, and the event name changed into #NASASocial.

Less than three years after the first #NASATweetup and six months after switching to the #NASASocial model, NASA is now introducing the ‘Social Media Credentials’ model. This third ‘evolution’ brings the social media community in line with traditional media. There are a few changes though. Selection of social media users is no longer random. In order to be eligible, an applicant has to meet certain criteria. Active participation on multiple channels is now a clear prerequisite. In NASA’s own words:

“Social media credentials give users a chance to apply for the same access as journalists in an effort to align the access and experience of social media representatives with those of traditional media. People, who actively collect, report, analyze and disseminate news on social networking platforms are encouraged to apply for media credentials. Selection is not random. All social media accreditation applications will be considered on a case-by-case basis. Those chosen must prove through the registration process they meet specific engagement criteria.” (source)

The first time this new credentials principle was introduced was for the @SpaceX Dragon launch in October 2012. The NASA social media team explained the background of the new social media credentials as follows:

“Social media users selected to attend the SpaceX launch will be given the same access as journalists in an effort to align the access and experience of social media representatives with those of traditional media. “We look at this as a natural extension and an evolution of the NASA Social concept,” said Bob Jacobs [@BNJacobs], deputy associate administrator for the agency’s Office of Communications. “Just as radio, television, and other media expanded the definition of ‘the press,’ we’re going to open our doors to influential and interested people who engage in social media activities and invite them to work alongside traditional media.” (source)

This new concept is proof that for NASA – as for society in general – social media are becoming a mainstream communication channel, and no longer something subordinate to traditional media. This means that savvy social media users and bloggers are considered as important as traditional journalists. It will be interesting to see how NASA will manage and ensure the quality of the public outreach message through these ‘citizen reporters‘. Accreditation for these social media space ambassadors is great step in the right direction. A development that deserves our support and will keep NASA in the forefront of social media integration in public outreach. Hopefully others will follow suit…

Spacetweeps in the Arctic: Join #AuroraTweetup

One of the greatest benefits of being part of the #spacetweeps community are the great events that are organized. These events are the best way to turn a space passion into a true space ambassadorship and many new friends. When joining my first #NASATweetup in 2011 the other attendees told me it would change my life, which I politely laughed away. But wow, were they right! So after #NASATweetup followed ESA/DLR #SpaceTweetup, #CNESTweetup, #AndreTweetup, #SpaceKoelsch 1-3 and a few #SpaceUps. It is great to be in the heart of the best virtual and real life community in the world! (more…)